The landing is the feed
Koby goes live at koby.luarai.com three days after being an extraction script: likes, profiles, Julia's highlighter logo, and a landing page that skips the explaining and just shows strangers' highlighted sentences.
// trace: where this idea came from
- ↳ video diary @ 3:18 (la landing que es un feed)
- ↳ video diary @ 4:45 (en vivo, con subdominio)
- ↳ video diary @ 6:56 (arena en el desierto)
Three days from extraction script to shipped product: Koby is live at koby.luarai.com ▸ 4:45, and along the way it quietly became “como una red social” ▸ 1:29: likes, a liked-quotes section, nicknames, profiles you reach by clicking any quote. Julia’s logo, a little highlighter over a line in the four Kobo colors, minimal and with personality.
The design decision worth keeping is the landing page, resolved live after some hesitation: barely any explaining, “tampoco a ponerme a explicar mucho de qué va la aplicación”, and below the one-liner, straight into a feed of random highlighted sentences from real profiles ▸ 3:18. The landing is the feed. For a product whose entire value is “other people’s best sentences”, the most honest pitch is the product itself, running. It’s entry 73-2’s doctrine resolved into a design pattern: don’t build a lobby, open the door.
The deferral list keeps growing teeth: search (pirated book titles are chaos), Kindle import, comments, and, most temptingly, a TikTok-style algorithm serving you quotes similar to ones you liked ▸ 6:31, all noted, none built.
no construyas un lobby; abre la puerta →
And one confession that would horrify a strategy textbook and fits this methodology perfectly: “honestamente ni siquiera revisé si ya existe algo parecido. Espero que no, porque si no estaría echando arena en el desierto” ▸ 6:56. For a three-day project built “más como para mí”, the competitor analysis costs more than the product did. If the desert turns out to have sand already, the loss is three pleasant days and a tool he wanted anyway…
// continued in
no entry has continued this idea yet: the arc is still open