The pitch that forgot its manners
The user-hunting role gets its first field test: an unannounced walk into the language school where he once studied, offering Severo free to students in exchange for feedback. He botches the opening (straight into features, then a mid-pitch reset: 'mucho gusto, yo soy Juan Pablo'), meets the school's entirely valid fear that a language app competes with them, and walks out reading it as more no than yes. The real lesson arrives too late to say: the school has no app, so Severo could be the differentiator in their package. Meanwhile the socio, written off as demotivated at the morning meeting, spends the whole day shipping fixes.
// trace: where this idea came from
- ↳ video diary @ 45:47 (el pitch que empezó sin modales)
- ↳ video diary @ 50:17 (el argumento que se le ocurrió después)
- ↳ Entry 213-1: Six months and one direction (el rol de buscar usuarios, asignado por el inversor)
The role the investment assigned him had its first outing: needing users, testers, and fast iteration ▸ 44:41, they walked unannounced into the language school where he once studied English, offering students Severo free for months in exchange for feedback ▸ 44:55. The opening was a self-graded disaster: straight into “tengo esta aplicación,” everything he wanted, no greetings, until he caught himself mid-sentence and reset, “mucho gusto, yo soy Juan Pablo, ¿cómo te llamas?” ▸ 45:47, because the fast version sounded like aggressive sales ▸ 46:18.
The objection he met is one worth writing down, because every school will raise it: their business is teaching languages, and an app that teaches languages looks like their replacement, a concern he calls entirely valid ▸ 46:52. His counters: face-to-face teaching won’t be matched by AI’s feeling anytime soon ▸ 47:20, and Severo is a reinforcement between classes, not a substitute ▸ 47:41. Julia’s assist landed better: it’s not linear like Duolingo, and real life won’t offer you options A through D ▸ 48:43. Verdict: call back mid-February ▸ 48:12, which he reads honestly as more no than yes ▸ 49:52. The best argument arrived on the walk home: the school has never had an app, so Severo could be the extra in their student package, the thing that differentiates them from rival schools, “hubiera sido bueno decirlo en el momento” ▸ 50:17. Next: other schools ▸ 49:24.
el mejor argumento siempre llega en la caminata de vuelta →
The day’s other correction was internal. At the morning meeting the socio looked so demotivated, talking mostly about his outside opportunities, that they wrote him off ▸ 51:41, and then he spent the entire day pinging fixes and improvements, “se puso las pilas” ▸ 53:16, enough that the plan is now to hand him the backend, “no van a tocar a mi severito” ▸ 54:11, and buy more hours for user-hunting. People, once again, refusing to be predicted…
// continued in
no entry has continued this idea yet: the arc is still open