Breathe one thing
Juan re-cites the Rappi CEO's line that when they started, the team had to 'breathe Rappi', like a cult, and applies it to Severo: when you don't breathe the one thing you're building, you don't see it. He's disproven, from his own experience, the idea that you can work several distinct projects at once. And that focus is the antidote to a specific trap: once you start building, opportunities arrive, and opportunities behave like trends, like FOMO. His own history is a list of trends chased and dropped, YouTube, gaming, NFTs, 3D printing, music covers, TikTok, N8N automations. The discipline isn't refusing to try new things; most new technologies really are useful. It's learning to filter, to ask whether a thing aligns with what you love or whether you're only doing it because everyone is and you'd feel uncool otherwise. Two supporting truths: the person with the tools wins (the early YouTubers had cameras, Bill Gates had a school computer), and ideas matter but execution matters more, most ideas aren't the kind that explode, they're the kind you grow, and Severo isn't reinventing the wheel.
// trace: where this idea came from
- ↳ video diary @ 1:43 (el CEO de Rappi decía que tenían que respirar Rappi, como una secta)
- ↳ video diary @ 27:38 (no comprar el FOMO, preguntar si se compagina con lo que me gusta)
- ↳ video diary @ 28:37 (el que tiene la ventaja es el que tiene las herramientas)
- ↳ Entry 221-3: He who grasps too much (saltar de un lado a otro y terminar experto en nada)
Juan re-cites the Rappi CEO’s line: when they started, everyone had to breathe Rappi, like a cult, because when you don’t breathe the thing you’re building, you don’t really see it ▸ 1:43. Three months full-time on Severo have disproven, for him, the idea that you can work several distinct projects at once; the most he manages is a weekend side-touch on Snipy, and only because Snipy serves Severo’s marketing ▸ 3:43. Focus is the antidote to a specific trap: once you start building, opportunities arrive, and opportunities behave exactly like trends, like FOMO ▸ 24:26.
probar la tecnología nueva sí; comprar el FOMO no →
His own past is a list of trends chased and dropped: YouTube, gaming, NFTs, 3D printing, music covers, TikTok, and lately the N8N automation hype in his Vibe Coders group. The discipline isn’t refusing to try; most new technologies really are useful. It’s filtering, asking whether a thing aligns with what he loves or whether he’d only be doing it because everyone is and he’d feel uncool otherwise, and jumping from one to the next leaves you expert in nothing ▸ 27:38. Two things temper it. If you have the money and a free machine, you should dive in, because in technology the advantage goes to whoever holds the tools, the early YouTubers who owned cameras, Bill Gates whose school had a computer his mother’s board helped buy ▸ 28:37. And most ideas aren’t the kind that explode overnight; they’re the kind you grow, and Severo isn’t reinventing the wheel, it’s doing a known thing better ▸ 31:52. Breathe the one, and let the rest pass…